ASDA chairman Andy Bond has brokered a £2.7bn deal to take Asda's parent company US retail giant Wal-Mart into Africa for the first time. Wal-Mart is in exclusive talks to buy Johannesburg-based Massmart, South Africa's third biggest quoted retailer, which al
Source: www.yorkshirepost.co.uk
Gratterpalm gives Asda's customers a treat this Halloween - Retail Bulletin
Asda's fangs are firmly set on being this year's number one Halloween retailer for the fourth year running so has enlisted Gratterpalm to create an integrated campaign that aims to bring new customers to the supermarket. As Halloween is fast becoming UK retail
Source: www.theretailbulletin.com
A look at what Asda will bring to Workington - Times & Star
Reporter Caroline Ivison takes a trip to Asda's Carlisle store to see what Workington shoppers can expect when the company opens its Dunmail Park branch next month. AS I WANDER through the double doors of the giant supermarket, I am hit by a sea of green. The
Source: www.timesandstar.co.uk
Asda and News International broker Sunday Times deal - Media Week Online
Asda and News International have brokered a new deal regarding The Sunday Times that resulted in the weekly newspaper returning to the supermarket's shelves, ending a week's stand-off. Last week, Asda decided not to stock the Sunday Times after its parent comp
Source: www.mediaweek.co.uk
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New fruit juice brand to roll out in Asda - Brand Republic
Integrated agency Life has created the brand, which markets itself as "artificial-free" and uses only natural fruit ingredients. The amount spent on marketing is undisclosed. The brand targets children aged 4-11 and mothers. It aims to tap into consumer demand
Source: www.brandrepublic.com
Asda cleared of causing offence to Uruguayans - Daily Telegraph
The advert from Asda, which offered free eye tests for Uruguayans after one of their countrymen failed to see Frank Lampard's equalising goal against Germany, so enraged one British-Uruguayan that he complained to the Advertising Standards Authority. The watch
Source: www.telegraph.co.uk
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